The fifth edition of the News and Editorial SEO Summit (NESS) will take place on October 21–22, 2025, bringing together SEO professionals, editors, and publishers from around the world. For the second year in a row, the event will be held entirely online, ensuring accessibility for a truly global audience.
Industry Experts on Stage
NESS 2025 promises 14 sessions across two days, with insights from leading voices in SEO and digital publishing. This year’s lineup includes:
- Michael King (Keynote Speaker)
- Marie Haynes
- Lily Ray
- Kevin Indig
- Barry Schwartz
- Jessie Willms (The Guardian)
- Carly Steven (MailOnline)
Key Topics in Focus
The summit will explore some of the most pressing challenges and opportunities in editorial SEO, including:
- Google Discover optimization and visibility for news publishers
- Paywall SEO and strategies to balance access with revenue
- Entity optimization and structured data for better indexing
- Technical SEO for publishers using large language models (LLMs)
- Algorithm update recovery and strategies
- SEO beyond the click: building reader loyalty and engagement
- The growing role of AI in editorial workflows
Why Attend NESS 2025
As search engines evolve with AI-driven results and changing user behavior, news publishers face increasing pressure to stay visible and competitive. NESS 2025 offers practical, up-to-date strategies to:
- Improve rankings and audience reach
- Navigate Google algorithm updates
- Leverage AI tools in newsrooms
- Future-proof editorial SEO strategies
Registration Information
Early-bird tickets are available for $299, which includes access to full video recordings of all sessions. This ensures attendees can revisit insights anytime after the event.
Final Word
With the rise of AI in search and content discovery, the News and Editorial SEO Summit 2025 comes at a pivotal time for publishers. Whether you’re an SEO professional, editor, or content strategist, this event is a must-attend to stay ahead in the rapidly changing digital landscape.
